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Smee & Ford Developing a Cutting Edge Legacy Strategy Workshop

28/09/2010

Location: London SE1

28 September – Developing a Cutting Edge Legacy Strategy Workshop
Aim of the seminar: Legacy fundraising is changing fast but what can be done to ensure you meet the needs of every type of legacy prospect? This seminar will debate how best to approach all donors and volunteers with an emphasis on gender preferences, major donors and their special communication needs, adapting campaigns for younger versus older prospects. It will look at how each segment wants legacy communications including; facebook, twitter, websites, direct mail and whether there really is a future or legacy brochures"

Who should attend: Fundraisers who have some fundraising experience and those who are new to legacy fundraising or need revitalizing!

The Workshop will be hosted by Richard Radcliffe

Venue: In Tuition House, 210 Borough High Street, London SE1 1JX

Costs: Prices held at 2009 rate: £330.00 + VAT (£315.00 + VAT if a current subscriber to any of our Reports Services) including sandwich lunch, lots of tea/coffee and full documentation.

Bookings: Please call Carol George on 020 7324 2345 or email cgeorge@smeeandford.co.uk

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